No Accounting for Taste ep68: SMEs rate accountants' Covid-19 performance

On this week’s episode of No Accounting for Taste, we explore how accountants have moved on from the Covid-19 crisis with stronger client relationships. As lockdown gradually eases across the UK, many accountants are now seeing the fruit of their Covid-19 response and are being recognised with a renewed sense of loyalty from their clients. In this episode, hosts Richard Hattersley and John Stokdyk are joined by PracticeWeb’s Mike Crook and Insight 101’s Phillipa Haynes to find out how SMEs feel accountants have performed during the Covid-19 crisis. What the Covid-19 crisis has highlighted is that SMEs want strong communication skills from their accountant. Using data from their new SME insight report, Mike and Phillipa emphasise the importance of communication and human connection as part of the accountant and client relationship. Go to AccountingWEB.co.uk for all the links discussed in this episode: https://www.accountingweb.co.uk/content/no-accounting-for-taste-ep68-smes-rate-accountants-covid-19-performance