Episode 16: A female fighter in a manufacturing SME

Augmented reveals the stories behind the new era of industrial operations, where technology will restore the agility of frontline workers. In episode 16 of the podcast (@AugmentedPod), the topic this week is: A female fighter in a manufacturing SME and our guest is Lena Jaentsch, Business Development Specialist at HERMA Group, a German manufacture, interviewed by futurist Trond Arne Undheim. In this conversation, we talk about being a champion for new, efficient modes of production, bringing customers value, and also being a young woman in manufacturing. We discuss the challenges in today's manufacturing companies to explore new business models and stay on top of digitalization, yet keep a holistic view. Lena is an innovation manager, and calls herself "a strong but mostly single fighter in the SME space". We discuss the war for talent and why young people don't choose manufacturing. We also discuss the need for a global manufacturing community to exchange information, tools, solutions, and experiences--especially for women.After listening to this episode, check out Herma as well as Lena Jaentsch's social profile.Herma: https://www.herma.com/Lena Jaentsch: https://www.linkedin.com/in/lena-jaentsch-8b0278191/Trond's takeaway: With people like Lena on board, the future of any business would seem bright. She has the kind of limitless energy that characterizes what everyone should aspire to in the workforce. Moreover, she has the guts to go explore new things, learn, adapt, and implement. I predict Lena will move fast up the ladder. In small companies, you don't need many shopfloor managers like that, but you do need some, otherwise you will be left behind."Thanks for listening. If you liked the show, subscribe at Augmentedpodcast.co or in your preferred podcast player, and rate us with five stars. If you liked this episode, you might also like episode 11 Empowering Workers to Innovate, episode 3 Reimagine Training, and episode 2 How to Train Augmented Workers.  Augmented--the industry 4.0 podcast.Special Guest: Lena Jaentsch.