Base Layer Episode 025 - Alex Adelman (Co - Founder, Lolli)

Alex Adelman, Co-Founder of Lolli joins us on Base Layer -- Lolli is an amazing on-ramp for the non-technical/finance folks; it's a rewards program with over 750 retailers like Walmart, Gap, CVS and more. We talk to Alex about building this company, why create this on-ramp to Bitcoin; what inspired him and his team after selling their company to Ebates/Rakuten and much more. Not to be missed!