Episode 4 - Tony Davidson

This week we catch up with our old friend and adland legend Tony Davidson, Executive Creative Director of Wieden+Kennedy London. Throughout his career he has been fortunate to work with and learn from some incredible creative talent at agencies such as Boase Massimi Pollitt, Leagas Delaney and Bartle Bogle Hegarty. In 2000, he and his long-term creative partner, Kim Papworth, made the move to become Executive Creative Directors of Wieden+Kennedy London. Since their appointment, the office has gone from strength to strength, having been globally recognised and highly lauded for the effectiveness of its creative output. We chat to Tony and get Behind the Billboard creative work for client Levis, Nike, Coca-Cola, Lurpak, Guardian and VW.... among others. Full disclosure... you're getting a feature length episode this week... 1 hour and 40 mins worth... we just didn't have the heart to edit it down... and we sure as shit couldn't stop him once in full flow.