223 | What is Promotional Pricing? (Strategy Pros, Cons & Examples)
Brand Master Podcast - En podcast af Stephen Houraghan

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Learn what promotion pricing strategy (or discount pricing strategy) is, with examples, pros and cons. đ Learn more: https://brandmasteracademy.com/brand-master-podcast/ By the end of this episode, youâll know what a promotional pricing strategy is and the advantages and disadvantages to using it First, weâll answer the question âWhat is promotional pricing?â with a promotional pricing definition and the types of promotional pricing used by different industries. Next, youâll discover the goal of promotional pricing and how itâs designed to boost sales, cash-flow and revenue. Then, weâll look at the advantages of this discount pricing and then the disadvantages of using it. Finally, youâll learn why you would want to use promotional pricing and the strategic factors that should be considered. For more brand strategy resources and downloads visit https://brandmasteracademy.com/