Got press? w/ Melissa Ronda

What’s In This Episode: Jill and Brad delve into PR! "We all put out into the world what we actually need." - Brad Melissa Ronda, weight loss nutritionist, calls in to discuss how she's struggling with her price points because she's pricing according to a group structure that she may or may not achieve - and she's experiencing resentment and stress. They talk about co-dependent behaviors and asking for what you need - and of course, tell Melissa to raise her prices and to get feedback from her clients. "For every PR professional listening, Brad's got it all wrong 'cause he doesn't know how to do it." - Jill Is PR lying? Brad hates it, but Jill thinks he may not have covered the basics: the pitch, sending that pitch to the right people, and following up. You can't just throw a press release out there and wonder why people aren't getting back to you. You need to think of your audience and tell them why you're press worthy. Jill and Brad discuss what makes an interesting pitch, media lists, and why followup is so important. What are your thoughts on PR?  Hang out with Jill and Brad! Wanna join Jill and Brad for drinks at their FIRST-EVER offline event? Meet them THIS FRIDAY at Park & Field in Chicago to get your shouting on. RSVP here. Sponsor: If you’re a manager or business owner, chances are you juggle many HR tasks and are trying to keep up with the ever-changing employment laws. HR 101 from ComplyRight is a free online training program that will give you a solid understanding of employment law so you can handle typical workplace issues like a pro. The six courses include General Legal Obligation for Employers, Recruiting and Hiring, Classifying Workers Correctly, Managing Your Employees, Preventing Workplace Harassment and Discipline and Termination. Explore ComplyRight’s free courses at www.complyright.com/courses. Guest: Melissa Ronda is a weight loss nutritionist who has made a career out of helping women realize what they are capable of. Visit her website here.

Om Podcasten

Brad Farris & Jill Salzman tackle the most complex small business questions of our day. "Why can't I hire competent employees?" "How do I make more money without driving myself nuts?" "How do I take over the world?" They’ll get to the bottom of these mysteries with help from entrepreneurial geniuses, product pushers, brilliant branders and a ragtag team of moguls intent on magnifying profit. The soothsayers of success have arrived, and you don’t want to miss the priceless insights of these prophets of profit. All wrapped up in 60 mins of 41% mediocre business advice and 54% tomfoolery. It's the ultimate business owner podcast, and self-proclaimed the most entertaining business podcast in the world.