170: The Essential Step You Must Take BEFORE You Create Your Next Product

Today I’m sharing a quick product creation tip with you! This is something you really need to be doing before you start building your digital product. I mean before outlining your course lessons, before you start creating your membership content, before you write your eBook, or before you build the template you’re selling. It’s a really simple thing but makes a huge difference later when it’s time for you to actually market and sell this product you’re working on.    This is something I do for every offer I make, and coming off of my membership launch this is fresh on my mind. It’s a bit counterintuitive, and I think many people skip this step, but it’ll make a huge difference in your product creation and marketing journey.    Links mentioned in this episode: - Get the full show notes at https://elizabethmccravy.com/170  - For more on course creation, check out last week’s episode all about combating the overwhelm of building an online course! (Episode #169 - https://elizabethmccravy.com/169)   Need more (& BETTER) images/videos to use in your business’ marketing? Then you NEED my fav stock photo & video company, Haute Stock! I use Haute Stock images  & videos for things like webinar slides, podcast promo graphics & videos, on my website, for Reels, & so much more. Get 15% off your subscription using the referral code ELIZABETH at checkout. Or visit elizabethmccravy.com/hautestock.

Om Podcasten

Relatable, raw and tactical business trainings to keep you moving towards your big goals. I’m Elizabeth McCravy — a website designer and business strategist for female entrepreneurs. And, I’ve built a multiple six-figure web design business while in my early and mid 20s. I believe that how to build a thriving business shouldn’t be a secret. So, I’m here to pull back the curtain of all things successful business building. I'm a Christian business owner, a toddler boy mama (with baby #2 on the way), and I'm married to my high school sweetheart. I design and sell Showit website templates over at elizabethmccravy.com. I teach fellow brand and website designers how to build an in-demand business in my course and coaching program, Booked Out Designer. And, I've been a podcaster/content creator for years now. I also do real estate investing and my husband and I own 5 long-term rental properties! I believe in working smarter, building wealth through scalable income, and building your business around your LIFE... not your life around your business. On this podcast, you’ll find solo episodes that are tactical, actionable, and easy listening! And you’ll find expert guest interviews and lifestyle-related episodes too. Let’s build a business that feels amazing on the inside and also looks great from the outside. We’re talking online marketing, brand and website design, podcasting, faith, motherhood, productivity, systems, growing a team, business strategy, and so much more! It’s time for you to build a breakthrough brand!