The role of branding in business efficiency with Rebecca Aning-Brown

So many of my clients small businesses come about in the most interesting way so today I want to share how Rebecca Aning-Brown went from medicine to running her own successful flower farming business, Silver Grey Foliage. I've worked with Rebecca for two years now, collaborating on a wide range of branding projects and we've developed a really great working relationship so I wanted to pick her brains on her journey. We discuss the evolution of her business, her investments in professional branding, photography and a website, and the impact they had on her business as well as how she chooses the people she works with. If you'd love an insight into how branding practically impacts your business this is the perfect episode to dive into!  Episode highlights:  02:53 The Importance of Photography in Business 04:12 Choosing the Right People to Work With 16:43 The Importance of Strategic Investments 19:20 The Role of Branding in Business Efficiency 26:36 The Impact of Authentic Marketing Referenced in the episode: Rebecca's courses for flower farmers Rebecca's podcast Mulch Joanne Crawford Photography Studio Cotton Website Design Thanks to iStock for sponsoring this episode. Don't forget to check out Rebecca online and follow her on Instagram! If you'd like to have a chat come find me on Instagram. Can't wait to connect with you. This episode was written and produced by me and edited by Lucy Lucraft. If you enjoyed this episode please leave a 5* rating and review!