John Beckett from ChannelSight outlines how digital shelf analytics can optimise marketing spend

John Beckett joins Karl Fitzpatrick to discuss the role of digital shelf analytics in maximising the return from marketing activities, the channels which are proving to be effective for businesses and growth plans for ChannelSight. Hosted on Acast. See acast.com/privacy for more information.

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Serial entrepreneur and investor, Karl Fitzpatrick presents South East Radio‘s Business Matters.

Since 2012, Business Matters has featured over 1500 insightful interviews with business leaders from Ireland and across the globe and is renowned for providing entrepreneurs with the ever evolving toolkit that is required to overcome obstacles and to maximise their business success. Regular topics include Sales, Marketing, Funding Supports, Recruitment, Training, Procurement, Quality Assurance, Investment, Strategy, Remote Working, Digital Transformation, Research & Innovation, Finance, Export Development, Productivity, Cryptocurrency, Emerging Technologies, Leadership and Management. Listen in every Saturday from 10:30am (IST) on southeastradio.ie or download the weekly podcasts here.


Hosted on Acast. See acast.com/privacy for more information.