Here's How to Improve Your BIPOC Messaging

Improving BIPOC (Black, Indigenous, and people of color) messaging and visuals in marketing is all about understanding the "why," and having the right intention. Krystal Glass, co-founder of Black Creative Group, breaks down how to audit your existing marketing efforts to find areas where improvement is needed, how to embed diversity and representation into your content, and much more. 

Om Podcasten

Want to get buy-in for your content marketing strategy? Looking for ways to better track your ROI? Join Fractl Marketing Director Amanda Milligan as she interviews top marketing experts to unveil the answers to one of the toughest questions in our industry: How do we prove the value of our work? [This podcast was formerly Ask Amanda About Marketing. In these earlier episodes, you can listen to answers to some of the most common digital marketing questions!]