How Startups Should Utilize Content Marketing

Utilizing content marketing as a startup starts with creating valuable content and building a community and audience around it.  It was great chatting with podcast host, author, investor, and company advisor Eric Siu about all things content marketing for startups, his tips on when startups should think about a content strategy, and much more. 

Om Podcasten

Want to get buy-in for your content marketing strategy? Looking for ways to better track your ROI? Join Fractl Marketing Director Amanda Milligan as she interviews top marketing experts to unveil the answers to one of the toughest questions in our industry: How do we prove the value of our work? [This podcast was formerly Ask Amanda About Marketing. In these earlier episodes, you can listen to answers to some of the most common digital marketing questions!]