“Cheers to that”: A Carlsberg mini-series Ep.1 - Digitalization
CCC Talks - En podcast af CBS Case Competition

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In this episode, CCC host Frants speaks with Carlsberg’s Vice President of Sales - Simon Fibiger. Simon discusses how the pandemic influenced Carlsberg’s business and how the company has reacted accordingly. Simon also elaborates on Carlsberg’s digital strategy and what the company’s next digitalization push will look like.Jingle by: Anthon de Place