G Perico Talks Going Against Stereotypes & Stamping The South Central Lifestyle On New Album

G Perico set out to ensure the stamp of South Central, Los Angeles was accurately captured on his forthcoming album. Admitting that some artists may stray away from their signature sound for the sake of social media antics and trends, Perico worked to get past any LA stereotypes with beat production and his pen game, to offer a project that highlighted the authentic vibe of his neighborhood influence. Speaking with the Power Mornings show team Letty Teddy Mora, and Javen Cannon, the LA native speaks on all things South Central that he channeled on his album, which includes the local taco spots, popular streets, and late-night vibes of the South Central lifestyle. As Perico is no stranger to the game, he’s come a long way as he continues to build his expanding brand with merch pop-ups, new music, and standing out in a major way on collabs with his peers. Detailing his studio process and how the Dreamville collab “Hair Salon” came about, Perico says that he made sure to be the first one to hit the booth when he, Cozz, and Reason were recording and reveals that he didn’t think he would actually make it to the ‘D-Day’ mixtape because he didn’t hear anything back after his successful recording session. G Perico goes on to speak about his hustle come up early on, his friendship with the late Nipsey Hussle, working with LA peer Blxst, and much more. See omnystudio.com/listener for privacy information.