If You Build a House on Swamp Land…

Bonnie Tinder is the founder and CEO of a company called Raven Intel (www.ravenintel.com), and it’s an independent B2B peer review site that is amplifying the voice of the customer. She focuses on software customers, consulting partners, and software vendors, and picks the best partners for their needs. In this new monthly series called “Tinder on Customers,” Bonnie and I talk about how not all partners are created equal, and choosing the right one is critical to a project’s success.Episode 1:Bonnie thinks that COVID-19 was a massive reset. The digital transformation projects that were happening prior to March were clipping along and life was good. And then wham! Big projects were taken down, and every single company changed their scope.I tell her that Microsoft CEO Satya Nadella has gone through two years of digital transformation in the past two months. Hear her answer.Bonnie concludes with the need to have a connection with customers and employees, and the necessity to reinvent yourself from the ground up. Businesses who were forward-thinking and had a presence were the ones who came out on top.Also in this episode:· No industry has been immune to this disruption· A curveball is okay – but when you’re expecting a fastball you’d better be resilient at the plate· Marie Kondo – let’s get rid of the things that no longer serve us· This is going to crush some businessesThis episode is brought to you by BMC Software. See acast.com/privacy for privacy and opt-out information.