#54 Jon Reed on (un)successful US Retailers

Jon Reed has been building enterprise communities since 1995. These days, Jon is a roving blogger/analyst. He also advises vendors and startups on reaching today's informed enterprise buyer, now that the sales funnel is discredited. He is a diginomica co-founder, Enterprise Irregular, and purveyor of multi-media content. We try to identify successfull US Retail transformation cases. (very hard to find any) and discuss the false promises of personalization, microservices and more. About Jon: https://www.linkedin.com/in/jonerp/ About Spryker: https://spryker.com/en/commerce/