#60 Building a digital Ecommerce experience for the future - Richard Corbridge, CIO at Boots

In this episode of Commerce Talks with Alexander Graf, I sit down with Richard Corbridge, CIO at Boots, to explore the future of digital ecommerce in the retail and pharmacy sectors. Richard shares insights into Boots' unique business model, which combines pharmacy services, convenience items, and a growing beauty segment. We delve into the challenges and opportunities of building a digital platform that caters to a diverse customer base, emphasizing the importance of personalization and a trusted marketplace. Richard also discusses Boots' strategy to expand its online presence while maintaining its reputation for quality and trust. Tune in to discover how Boots is navigating the evolving ecommerce landscape and what it means for the future of retail.