#84 - How the metaverse may change the luxury fashion industry - Kaan Dönmez, Vakko

Vakko is one of the premier fashion houses in Turkey and we spoke to Kaan Dönmez, the Digital Channels EVP there, to get a better understanding of how ecommerce has changed over the years for this particular audience. Listen to this episode to learn more about how selling is changing as generations change, why what has worked in brick and mortar won’t necessarily work online, and what the future of ecommerce will look like for luxury brands with evolving technology such as the metaverse.

Om Podcasten

Join author and e-commerce entrepreneur, Alexander Graf, and his special guests every week as he breaks down different digital commerce topics from what they mean, why they are important, and where to prioritize them in your own digital commerce journey. Our guests typically, international business leaders, experts in the industry at large, and many more thought leaders within the digital transactional space that will be sure to entertain and inspire how your business approaches the growing industry that is digital commerce. Email us for any questions on the podcast: [email protected]