Max Brickman: Connecting Startups with Midwestern Industry at Heartland VC

The US Midwest has been an industrial powerhouse for generations, often comprised of family run businesses that are are focused on specific businesses, and not as integrated into the tech ecosystems on the coasts. Realizing that there is an opportunity to connect the technology innovation in places like Silicon Valley and New York to the industrials in the midwest, Max Brickman and the team at Heartland Ventures have created an ecosystem of relationships, processes to prove out innovation, and of course funding to support promising startups. In this interview, Max walks through the process that got them here, and the approach that makes Heartland Ventures unique.