Mastering Marketing in Residential Construction! Construction Champions Podcast 2-44 Will Blunt

In this episode of the Construction Champions podcast hosted by Ron Nussbaum, the guest, Will Blunt, Head of Marketing at the Association of Professional Builders (APB), discusses what it takes to be a construction champion. They delve into the importance of marketing for construction businesses and how to navigate the unique challenges of the industry. About Will Will Blunt is Head of Marketing at the Association of Professional Builders (APB), a business coaching company that has helped thousands of builders worldwide scale their companies profitably, and host of the industry-leading podcast Professional Builders Secrets. Before joining APB, Will helped establish the core marketing function of over 30 businesses across a 15-year career as a business owner and consultant, including tracking the end-to-end customer journey, laying the foundations for content production, and reporting on key metrics such as multi-stage conversion rates, cost-per-lead, cost-per-acquisition, and customer lifetime value. He has led diverse marketing teams across five countries, grown the organic traffic of a brand-new website from 0 to 500k+ yearly sessions within 18 months, and generated thousands of leads from 1,000+ paid media tests. Will’s work has been featured in The Huffington Post, Yahoo News, HubSpot, MarketingProfs, The Content Marketing Institute, Quick Sprout, social media Today, and more. He also has a bachelor's degree in commerce (Marketing) and an MBA. Will's links SORCI Report: https://hubs.ly/Q02rT-1n0 Book: https://hubs.ly/Q02rT-nx0 Free resource: https://hubs.ly/Q02wsCN30 Website https://www.buildercoms.com/constructionchampionspodcast Association of Professional Builders Annual Report https://hubs.ly/Q02rT-1n0 For CRM Solutions: BUILD12 https://www.build12.com/constructionchampions?am_id=ron625 For Picture, Video, Document, and Communication Management: BuilderComs https://www.buildercoms.com/ For Team Growth: Contractor Staffing Source: The Contractor Consultants https://www.thecontractorconsultants.com/ Join our community: Facebook Group https://www.facebook.com/groups/9576287954295380 0:00 Unleashing Construction Excellence with Expert Insights 00:37 Unveiling the Secrets of Becoming a Construction Champion 05:25 The Importance of Marketing 10:29 Mastering the Art of Marketing for Residential Construction Businesses 19:28 Maximizing Marketing ROI for Construction Companies 23:21 Boost Your Construction Marketing with Free Resources and Expert Advice 26:45 Revolutionize Your Construction Projects with BuilderComs! Keywords Construction Industry Construction Management Construction Projects Building and Construction Construction Technology (ConTech) Residential Construction Commercial Construction Construction Leadership Project Management Team Building in Construction Leadership Skills Construction Business Management Effective Communication in Construction Career Development in Construction Skills Training in Construction Professional Growth in Construction Work-Life Balance in Construction Construction Champions Podcast Ron Nussbaum Interviews Construction Insights Construction Stories Construction Networking Construction Community Join Construction Discussion Construction Advice and Tips