129: On Becoming a Good Storyteller, Jen Allen, Challenger

Jen and I talked about a lot of different things but what grabbed me was her speaking about how becoming a podcast host helped her be better at storytelling. Storytelling is such an important skill within professional selling that I wanted to highlight that - we talk about a leader who made a big impression on Jen and our first sales experiences. Who you work for early on in your career matters - which is why we need female voices to help encourage women up and coming in sales today. Jen says, "There is a much wider network than within your company" Jen and I both encourage women to build their brand on LinkedIn. Build YOUR brand - not your company's brand. We can build trust at scale. It is important. Check out Jen's podcast as well. 

Om Podcasten

Conversations with Women in Sales is a top podcast hosted by Lori Richardson. Every episode features a woman in sales who is doing incredible work, or an interview with a male ally, or conversation on a related topic. For the past 100+ episodes, guests share practical advice for advancing one's sales career. The podcast is dedicated to the memory of Barbara Giamanco, who founded CWWIS in 2018. Each episode features topics like: leadership, career management, dealing with imposter syndrome, overcoming adversity, sales and marketing alignment, B2B sales, strategic partnerships, building confidence, content creation and promotion, social media, building inclusive sales teams, and more.