100: Customer Service 100 Years Ago

In this special 100th episode (yippee!) Adam and Jeannie recall some of the great (and not so great) moments in customer service history. Like it or not, you are making customer service history! Have you ever thought about what people will be saying about your customer service in 100 years? Probably not, and we’re guessing some of the brands mentioned in this episode didn’t make their ideas sustainable like Maxwell House did in the ad below. A look back in time reveals that we’ve come a long way with transparency in our marketing and customer service strategies. Just look at these ads! A lot has changed! Customers now see past this type of marketing. Have your strategies joined this new era of enlightenment? Sadly, there are some archaic practices still used today – and some of them are nothing short of cringeworthy! Let’s get up to speed with the trends that matter to real-life customers and lock those flash-in-the-pan advertising tactics up in the time capsule for good. Join us as we make our own history with the 100th episode of Crack the Customer Code. We wouldn’t be here without you. Thank you! Related Content Boredpanda post, 23 Vintage Ads That Would Be Banned Today 360Connext® post, Do Marketing Stereotypes Kill your Customer Experience? Customers That Stick® post, Tell Marketing, The Customer Experience Begins with Them Episode 082: Katie Driscoll, Lessons on Customer Perception Episode 050: 50 Pieces of Customer Service Advice Sponsor message: Give your team the customer service training they deserve Want to bring game-changing customer service training to your team? CTS Service Solutions offers a half-day in-person workshop designed to motivate and educate your customer-facing team members. Using energy, excitement, and interaction, our workshop helps frontline teams embrace a customer-centric outlook, then — using the principles from our book Be Your Customer’s Hero — gives them the skills and confidence they need to handle any service interaction. Don’t leave your frontline team hanging… Give them the training they deserve. Learn more at customerheroworkshop.com.   Take care of yourself and take care of your customers. Learn more about your ad choices. Visit megaphone.fm/adchoices