Ep. 63 How to be Authentic with Your Writing

This week, I'm going to be talking about how to be authentic with your writing. So one of the first things to think about is you need to know what your why is. Why you've created your business? What's important to you? What you stand for and what you stand against. And I know there's probably some eye-rolling going on right now because we hear the word authentic all the time. And actually, it is an overused word, but let me tell you this, when you are authentic and you speak from the heart, these are integral to becoming a successful and happy online entrepreneur.  Episode Highlights: (02:07) It’s important to share your credentials (04:22) I love helping people and creating products and services that do that (06:52) Find your niche and shine in it (07:12) You will attract the clients you want to attract by being authentic    Connect with Claire:  Awaken the Creatrix Within: https://clairewinter.info/creatrix/  Email: [email protected]    To find out about 1:1 content coaching go to:  www.clairewinter.info Free Facebook Group: https://www.facebook.com/groups/crackingcontent/ Website: https://clairewinter.info/ Instagram: https://www.instagram.com/clairewinteruk 

Om Podcasten

We live in a content-saturated world. How do you make the copy you write and the content you create stand out from the crowd? If you want to grow your business and get more leads with content marketing then this is the show for you. Join Claire Winter, Content, Storytelling & PR Coach, each week to learn the strategies to grow your business with content marketing. Words are the building blocks of your business. Get actionable advice, and tips on how to use them effectively every week. This podcast is for entrepreneurs and brands who want to amplify their expertise and make a bigger impact through the stories they tell and the content they create. Each week Claire will share her content marketing insights and knowledge to help you grow your business and get more customers. There'll be inspiring interviews from epic content creators and experts too. Claire is a trained journalist and has worked in TV, radio and was the editor and owner of a magazine for eight years. She's built two successful businesses using content marketing. She started her career at ITN and now works from her ‘shedquarters’ in Berkshire, in the UK where she lives with her husband and three girls. She works with entrepreneurs and businesses globally and is a dedicated Earl Grey tea drinker.