Ep. 70 Being Video Confident

This week’s episode is all about how to be more confident on video. Video is going to be increasingly used by people to promote their businesses, their goods and services, and also to create consumer confidence. I've got some really impressive facts that might encourage you to start playing around with video, or using it more for your business; by the end of 2022, 82% of all internet traffic is predicted to be video. At the moment 86% of small businesses say they are using video in some way to promote their goods and services. And 84% of consumers say they are more confident if they've seen a video about someone's product or service.    Episode Highlights: (01:53) Know your equipment (02:02) Going live (02:41) Invest in some good lighting (05:09) Find something that will give a bit of confidence (05:49) Pre-recording (07:55) Play to your strengths   Connect with Claire:  Listen to this episode of Cracking Content to find out how to create a brilliant guest signature talk. https://podcasts.apple.com/us/podcast/ep-59-how-to-create-a-brilliant-guest-signature-talk/id1529616010?i=1000543466958 Here are my 30 Content Ideas in 30 Minutes Download: https://clairewinter.info/freebies/30-content-ideas-in-30-minutes/  Email: [email protected]    To find out about 1:1 content coaching go to:  www.clairewinter.info Free Facebook Group: https://www.facebook.com/groups/crackingcontent/ Website: https://clairewinter.info/ Instagram: https://www.instagram.com/clairewinteruk 

Om Podcasten

We live in a content-saturated world. How do you make the copy you write and the content you create stand out from the crowd? If you want to grow your business and get more leads with content marketing then this is the show for you. Join Claire Winter, Content, Storytelling & PR Coach, each week to learn the strategies to grow your business with content marketing. Words are the building blocks of your business. Get actionable advice, and tips on how to use them effectively every week. This podcast is for entrepreneurs and brands who want to amplify their expertise and make a bigger impact through the stories they tell and the content they create. Each week Claire will share her content marketing insights and knowledge to help you grow your business and get more customers. There'll be inspiring interviews from epic content creators and experts too. Claire is a trained journalist and has worked in TV, radio and was the editor and owner of a magazine for eight years. She's built two successful businesses using content marketing. She started her career at ITN and now works from her ‘shedquarters’ in Berkshire, in the UK where she lives with her husband and three girls. She works with entrepreneurs and businesses globally and is a dedicated Earl Grey tea drinker.