Episode 158 – 2022 Business Planning - Part 1 - Looking Back

This is actually a series of 3 episodes to discuss how you can plan your business for 2022. It's important to be 3 parts because planning isn't just about setting goals, but it's also about looking back and then implementing action items so you can hit those goals. That breaks it down into 3 parts: looking back, setting goals and implementation.Today's part is about looking back!Part 1: How to look BACK so you can Look forward - evaluating last yearWhat were your total sales?What was your total profit?Most popular item/typeMost PROFITABLE item/type per pieceBest ordersBest customersWhat didn't you like?This might be the opposite of the aboveWhat items were low in profits?What were least popular items? (specifically ones you thought should be popular)What were your worst orders?What were your worst customers?The above can help you learnWhat was a waste of time?What can you improve?What opportunities do you know exist?Once you have this information you should be able to narrow down where you should focus in 2022!Resources and Links:Calculator SoupLearn on colmanandcompany.com/blogEpisode 121 - Business Planning with Marshall AtkinsonEpisode 94 - Planning Your First Successful Marketing Campaign

Om Podcasten

The Custom Apparel Startups podcast was started simply because we love both the apparel decorating business and the idea that almost anyone, with a small investment and a little dedication, cannot only start their own business but thrive! Our goal in starting CAS is to help educate apparel entrepreneurs about the business of the business, something often overlooked by people with an idea and a budget, but no business plan or experience behind them. We’ll be talking with the biggest names in the apparel decorating about things that are interesting and useful for all of you. Below are just a few topics we’ll be covering: Marketing Ideas Finance and Taxes Social Media eCommerce and Shopping Cart Software Pricing your work Managing inventory Equipment and Software Uses