DP 064: How Collaborating Put the Media Spotlight on Illinois Nonprofits with Marlee Honcoop

To get what you really want, sometimes you have to pay for it. At DonorsForum, the state association for nonprofits in Illinois, Marlee Honcoop's team decided to colaborate to make their money go further. The Foundation members came together to fund a media buy to promote All Give Big, the state's GivingTuesday fundraising campaign. With a lot of hands helping it was an amazing success. In this episode Marlee tells all about how a unique idea likes this starts up and comes together - and how incredilby well it worked!