#175 - Ariel Vaisbort: How OLIPOP Runs Influencer, Community, & Affiliate Growth
DTC POD: How The Best Brands Are Built - En podcast af Ramon Berrios, Blaine Bolus - Torsdage
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Influencers can engage with audiences that are far beyond the average brand’s reach. But partnering with influencers isn’t an exact science. The murky waters of knowing who to partner with, what audience to target, and how to navigate the influencer/brand relationship can make even the bravest company hesitant to take the leap. But Ariel Vaisbort, Influencer Coordinator at OLIPOP, has plenty of firsthand knowledge on using influencers to grow a brand. In this episode of DTC POD, Ariel explains the best ways to collaborate with influencers and how influencers can pitch their services to a brand.
