A bulletproof competitor research strategy your DTC brand can do for free
DTC POD: How The Best Brands Are Built - En podcast af Ramon Berrios, Blaine Bolus - Torsdage
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Creating a product that differentiates itself in the market is a key strategy that leads to brand growth, but this element is not as simple as it sounds. First you have to look at your competition to know what you're dealing with, but how do you go about this? Stay tuned as we discuss media platforms useful for researching brands and how to navigate them. If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn. We Speak About: [01:01] How to use Facebook for competitive research [02:05] Navigating instagram for landing pages and product research [02:51] A resource to identify new brands on the rise and brand research [03:24] Using TikTok as a discovery source [04:26] How to use Twitter for product comparison [05:16] Up and coming marketplaces
