How To Create Strong Brand-Influencer Relationships

In this episode, Jay and Ramon discuss how to create a strong relationship between brands and influencers. Most brands try to persuade influencers to join their campaign through wither brand recognition or by paying them. But does that really create an authentic relationship? We’ll discuss how influencer networks can help brands create authentic relationships with creators without having to waste time and money in outreach. We’ll also argue how networks are actually better than databases for everything from relationship management to the actual vetting process.