Jason Wong, Managing Partner of Wonghaus, shares his knowledge on brand building, influencer marketing, manufacturing, logistics, and more!

Jason Wong, entrepreneur and managing partner of Wonghaus, joins the POD to give some insight on the venture studio and strategies for building a brand. Wonghaus is a brand incubator focusing on creating solutions for eCommerce merchants. Jason recognizes that an important component of brand promotion is creating a community for your product and understanding how to market to that community. Stay tuned as Jason shares additional projects he is working on and important tips from these experiences. If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn. We Speak About: [01:02] Jason introduces himself and Wonghaus [01:59] How Jason got his career started [04:38] The importance of community [06:40] Tools and resources to identify and learn about your target audience [09:13] How to use influencers to locate your audience and increase promotion [12:02] The creation behind Wonghaus [14:25] Jason’s process for developing and expanding products [16:13] Important factors for driving sales [18:31] Sharing knowledge to other founders through Shopify [22:08] Leveraging tiktok for brand growth [25:36] Tiktok’s unique algorithm for attracting an audience [31:57] additional projects Jason has worked on [35:57] What’s next for Wonghause and where to find Jason Wong online