The welcome series to help you convert non-buyers into buyers (and how to get them into your email sequence)

Attracting new customers doesn’t always succeed on the first try, and these types of shoppers, who have not yet purchased your product, are known as non-buyers. Stay tuned as we unwrap an email marketing outline by Chase Dimond, and how to tailor the four types of emails designed for customer conversion. If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn. We Speak About: [00:59] Intro to non-buyer welcome series [01:54] Defining non-buyers and the first step in attracting them through an email sequence [02:57] How to formulate an email to potential consumers [04:19] When to send a second email and what to include [05:28] What to include in a third email to promote customer conversion [06:15] Outline for the last email in the email sequence