With $250M+ in eCommerce revenue generated, Daniel Snow, Co-Founder of The Snow Agency, shares how to launch and scale products

Daniel Snow, Co-founder of The Snow Agency, joins the POD to give some insight on the digital marketing service and how to scale and grow a brand. The Snow Agency is a full service digital marketing agency that offers unique digital strategies to help build your business. Daniel recognized that when it comes to brand growth, it is important to not try and do everything yourself. Creating a community and hiring people to help take the pressure off learning everything yourself creates an environment for success. Stay tuned as Daniel discusses common mistakes to avoid when growing a brand and how to locate and grow your target audience. If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn. We Speak About: [00:55] Daniel introduces himself and The Snow Agency [02:13] The motive behind building the brand [03:38] Tips for product launching [05:45] How to find your target audience [07:45] How to turn an idea into a business opportunity [09:48] When to keep content in-house and when to outsource [11:51] When do do it yourself and when to seek an expert [14:44] Key indicators for finding the perfect product market fit [16:54] The Snow Agency’s strategies for growing brands [17:53] When to use a subscription [20:08] How to keep the brand in the customers’ mind [21:22] Daniel’s most impactful marketing projects [23:19] The importance of content [25:30] Biggest mistakes to avoid when growing a brand [26:39] What’s next for The Snow Agency and where to find Daniel Snow online