Ep70: Leveling Up ADHD Treatment: The Breakthrough Prescription Video Game for Adults

In this episode, we hear from Eddie Martucci, co-founder and CEO of Akili. In their own words, Akili Interactive is a leading digital health company combining scientific and clinical rigor with ingenuity of the tech industry to reinvent medicine. In this episode, we cover: What factors have led to the increase in market demand for non-drug treatments for adult ADHD? How does Akili Interactive's prescription video game product, EndeavorRx, differ from traditional behavioral therapy for ADHD? What are the advantages and challenges of developing a digital therapeutic product that is available over-the-counter (OTC) without a prescription? How does the insurance coverage landscape impact the availability and adoption of digital therapeutics? What strategies does Akili Interactive employ to address the lack of awareness about digital therapeutics and their potential benefits? How does the user interface and experience of the EndeavorRx companion app, EndeavorRx Insight, contribute to higher compliance and better outcomes for families? How has Akili Interactive adapted and improved their commercial platform for scaling the distribution of their products? What advice does Eddie Martucci have for health executives? Guest Links and Resources: Connect with Eddie Martucci on LinkedIn Visit Akili Season 1 Episode: Akili’s Revolutionary Digital Therapeutic with Eddie Martucci Co-Founder/CEO of Akili Episode PDF Host Links: Connect with Eugene Borukhovich: Twitter | LinkedIn Connect with Chandana Fitzgerald, MD: Twitter | LinkedIn Connect with YourCoach.health: Website | Twitter Check out Shot of Digital Health with Eugene and Jim Joyce: Website | Podcast App HealthXL: Website | Twitter | Join an Event Digital Therapeutics Podcast would not be possible without the support of leading DTx organizations. Thank you to: > Presenting Partner: Amalgam Rx > Contributing Partners and Sponsors: LSI | Bayer G4A | Lindus Health Follow Digital Health Today: Browse Episodes | Twitter | LinkedIn | Facebook | Instagram Follow Health Podcast Network: Browse Shows | LinkedIn | Twitter | Facebook | Instagram