Riding the E-bike wave: Kiwi innovator Frank Witowski on challenging giants and the future of transportation

In this episode I'm joined by Frank Witowski, an international award-winning innovator in the field of e-bikes. With an entrepreneurial spirit as robust as his carbon e-bike frames, Frank dared to challenge giants, recently winning a global award alongside tech superstar Elon Musk. It's a tale of grit, innovation, and relentless pursuit of excellence that unfolds from the comfort of his garage turned workplace. Riding on the wave of the e-bike boom, Frank's story takes us through the dynamics of consumer demographics and the factors fueling their buying decisions. From the luxury e-bike market to the recent fuel tax increase that has spurred an increase in sales, we unravel the complexities of this booming industry. Frank endorses New Zealand's encouraging startup ecosystem and shares insights on the future of transportation, including the promising potential of hydrogen fuel cell technologies. Tune in for a rollercoaster ride of innovation, consumer behaviour, social issues and surprising revelations. --------- EPISODE CHAPTERS --------- (0:00:09) - Kiwi Success and Surprising Drug Ranking(0:12:17) - Innovative Carbon E-Bikes(0:20:09) - E-Bike Boom and Consumer Demographics(0:25:52) - Electric Revolution in New Zealand Business(0:37:07) - Elderly Residents and Customer Service(0:40:37) - Connecting With Dave