17. When perseverance leads to victory with Jane Robertson from Millwoods

Meet Jane Robertson - the creator and founder of Millwoods. Millwoods is a regional eCommerce brand based in Wagga Wagga and they design and craft beautiful, high-quality shoes for busy, stylish women. Jane is the perfect example of never giving up, even when the chips are down. Jane started Millwoods as a kids shoe brand and pivoted to women's shoes almost 2 years ago when she realised something needed to change in order for her to be successful. I have had the pleasure to have worked with Jane for 6-months and loved watching her business bloom, along with her confidence and self-belief. We chat all about investing in yourself and your business, the importance of keeping your customers as the top priority, building a loved and trusted brand, and what she has in her marketing mix today. This is a really lovely chat with the warm, smart and lovely Jane. And by the way - you really need a paid of her loafers in your life!See omnystudio.com/listener for privacy information.

Om Podcasten

If you are an online store owner or eCommerce brand founder, you have FINALLY found your village! This podcast is for women growing their eCommerce business yet struggling with marketing, brand, direction, and how to get more sales. You will learn from and be inspired by the most exciting and successful female founders and marketing experts in the industry as they share their lessons on marketing, mindset, makin’ more sales, and how to ease the business growing pains  I’m Lisa Byrne, an eCommerce Marketing Mentor for women with more than 22 years of experience in marketing. I’m a Mum of 2, an online shopping addict, a secret introvert, and a massive champion for women in business.  eComm Grow Strong - 12-week Course & Coaching Program  https://lisabyrne.com.au/ecomm-grow-strong/ eComm Scale Strong Mastermind   https://www.lisabyrne.co/ess-application Follow me on Instagram https://www.instagram.com/lisabyrnemarketing/