5 Predictions for 2024

As we enter a new year, Taylor and Richard walk through 5 critical ecommerce trends that we expect to take off in 2024. 1. The rise of the product influencer brands2. Less, better stuff trend3. The ***** grift comes to an end4. Contribution margin shows up in Shopify Dash5. ****** bubble pops Gotta listen to fill in the blanks... Show Notes: The Ecommerce Playbook mailbag is open — email us at [email protected] to ask us any questions you might have about the world of ecomm.

Om Podcasten

2020 transformed the world of ecommerce forever. For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain. So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone. That’s where the Ecommerce Playbook Podcast comes in — join Common Thread Collective’s Taylor Holiday & Richard Gaffin as they bring you guiding insights from across CTC’s portfolio of growing DTC businesses. Whether you need a clear view on the macro issues affecting the world of ecommerce, or want to reorient your business around groundbreaking new big-picture strategies, Taylor & Richard are here to help answer the tough questions about what it takes to scale — and sustain — an ecommerce business.