12: Is Blogging Dead?

Is blogging dead? This is SUCH a controversial topic, so I am excited to be explaining my opinion on it in this episode. Here’s what I think: blogging without understanding your customer journey is dead, but content marketing is alive and well! Your job is to provide content for free with a purpose, and that purpose needs to be mutually beneficial to you and your future customer. I really think that it is as simple as that. To learn more about how to do thi...