#240 - The product is for your user NOT you!

Eduardo D'Oracio de Almeida, is the Director of Engineering Innovation at BrandSafway joins us to share his amazing journey of embracing problems as opportunities to create unique solutions. In the world of critical construction deadlines with around 8000 ongoing jobs at one time and a large team of 30-40,000 construction crew to manage Eduardo follows a principle of taking no shortcuts and keeping the safety of his crew at the forefront. He says when he wakes up every morning, he can't wait to go to work and serve in a way that matters.