#291 - Baking Tech, Creativity & Business to Craft Products

Jack Nichols is the Vice President Of Product Management at Genesys. He shares his non-linear journey from networking to logistics to communications where he always paid attention to the customer's voice. He brought this interactive intelligence he gathered along his journey to informing product design experiments at Genesys. He is currently involved in global initiatives where his focus is to create valuable bundled products and services for his customers