Fintech Hunting Episode #154 with the incredible Jelaire Grillo, Brand Ambassador for Prosperity Home Mortgage, LLC

Ladies and gentlemen, welcome to a new episode of the Fintech Hunting Podcast.  We have a very special guest for you today.  She is an industry insider, technology evangelist, and brand ambassador.  Please help me welcome Jelaire Grillo, Brand Ambassador for Prosperity Home Mortgage, LLC In this episode, we discuss the following: ·  Jelaire's background and how she got into the mortgage industry ·  The current market conditions? In today’s market, leveraging technology to build better relationships and capture and close every lead is more critical than ever. During the pandemic, some lenders upped their tech game, creating more automation and personalization, while others are still relying on outdated tactics and falling behind. Simply put – if you want to build lasting relationships and get more loans in the hands of your loan officers, you must adapt and implement a platform that marries intent with intelligent automation. Discussion points: ·  The formula to drive growth and retention by leveraging technology ·  How lenders are adapting using co-marketing to win real estate relationships, customer intent for deal flow, and acting on buying signals to win deals ·  How Prosperity Home Mortgage adopted technology and onboarded some of the most marketing-adverse loan officers and so much more.