S6 Ep4: How Peter Taunton Built a 9-Figure Franchise (And Why He’s Doing It Again)

Peter Taunton is proud of the work he’s done— and he’s here to boast about his accomplishments, including how he took Snap Fitness from less than 20 locations to 2400+ and how he’s revolutionizing the acai bowl industry with his latest venture, Nautical Bowls.  Peter chats with Wolf about his plans for building the largest acai bowl franchise in the world and why his implicit understanding of consumer behavior within the health and wellness space led to the success of opening over 52 Nautical Bowls locations nationwide.  Plus, find out why Peter believes that experience matters more than anything when it comes to franchise success.    0:00 Intro/Background 6:05 The Snap Fitness Model 12:00 Growing Pains 16:34 Exploring the Food Industry 23:22 Marketing Acai Bowls 28:00 Growing Global   Find Out More About Nautical Bowls: https://www.nauticalbowls.com   Follow Peter:  Instagram: https://www.instagram.com/peter_taunton   Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.   And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast.    Thank you so much!   Check out The Wolf’s newsletter and YouTube channel.   Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf   Buzz Franchise Brands is a multi-brand franchising company currently operating four service brands: Pool Scouts pool cleaning franchise, Home Clean Heroes residential cleaning franchise, British Swim School swim instruction franchise, and Grand Illuminations outdoor lighting franchise.    Our mission is to enable people to realize their dreams; we encourage you to learn more about us and our brands at BuzzFranchiseBrands.com.