My Best Tips for Online Course Creators

Today I’ll share some of my best tips for online course creators. Whether you are just starting out and about to create your first program, have been around for a while but aren’t seeing the results you want with your products, or want to enhance your existing offers and go in business full-time, this episode is for you. Tune in below: Show Notes: * [1:23] Is having one course enough?* [2:26] Another way to build an online course business* [4:22] What bold messaging & believing in your offer 100% look like* [6:21] An example of a bold sales page guarantee* [8:05] Who the copy on your sales page is meant for* [9:13] How to not be boring with your offers* [9:44] People don’t buy courses, they buy this* [10:47] Tips for your next launch* [11:49] Why making your course bigger and longer might be a mistake Mentioned: * Bold Business School waitlist Transcript The advice I’m about to give you comes from experience, from all I’ve seen in the online course industry in the past few years and all I’ve learned from my mentors. You’ll hear tips on course creation, selling, marketing, launching, pricing, mindset work, and more. I also have a short but powerful freebie for you to grab. That’s the Epic Online Course Checklist and inside you’ll find the elements that go into an offer so good that it practically sells itself.  1. One course can be enough. Your whole business can be structured around one program. Just make sure it’s the right one for your ideal student and make it mind-blowing. I can’t tell you if that program is the one you’ve already released or if it’s your next best idea. You get to figure that out through idea validation which can happen by surveying your audience, or preselling the course to see if there’s any interest. But also listening to your intuition.  2. Get that program out there before it’s perfect.  You can spend years upgrading it and it can still become the one product that earns you crazy amounts of money and changes people’s lives. 3. Don’t give up on your current program just because the launch flopped. There are a million other reasons why that happened. I’m actually planning to record a whole episode about this because it’s such an important topic and there’s so much confusion around it out there. And while the one course business model can get you far, there’s also another version – to have multiple products. They can be for people from your audience at different levels, or just at different price points, or maybe you want to create both short and long programs, maybe some are more interactive than others, and all this forms your product suite.  Then you get to play with the different offers, combine them in a bundle, collaborate with other online course creators and promote each others deals, have automated email series and create evergreen sales funnels for each product, and so much more.  This requires more work than having just 1 course and selling it over and over again but maybe it’s what resonates with you and works for your niche, skills and interests.  4. ALWAYS keep growing your audience.