011: From Redundancy To $19k ONE MONTH After Launch: Korean Beauty, Micro-Influencers, And The Manufacturing Challenge

Elita Gluscevic and Stephanie Turzi had an incredible product idea, but suddenly found themselves feeling a little overwhelmed and unsure of where to go next. With a background in marketing and graphic design, the friends knew they wanted to launch a chin-lifting mask based on a Korean beauty concept, but needed help taking it to the next level.    Enter: Gretta Van Riel’s Start and Scale Course. In this episode of From Zero To Foundr, Elita takes us on her journey from being made redundant at the start of COVID-19, to launching their chin-listing mask, DFine World. Taking everything they had learned in the course, Elita and Stephanie had grown their email list to 1,000 people pre-launch, and made $19K in their first month!   An insight into the world of cosmetics, beauty products, the challenges of manufacturing, and how they used influencers to help push their brand, this interview is sure to leave you inspired to take the plunge and launch the product you’ve been thinking about launching. FROM ZERO TO FOUNDR CTA:If you're READY to finally start your own business, enroll in the EXACT free program that today’s guest used to get where they are today… https://www.foundr.com/ecommercetraining And… If you ARE enjoying ‘From Zero to Foundr’, please make sure to leave us a 5-star review, and let us know what stories you want to see next. As 99% of our content is free, taking 60 seconds to leave us a review can help ensure it stays that way forever! Website: http://www.foundr.com Success Stories: https://foundr.com/success-stories Instagram: https://www.instagram.com/foundr/ YouTube:  http://bit.ly/2uyvzdt  Facebook: http://www.facebook.com/foundr Twitter: http://www.twitter.com/foundr LinkedIn: https://www.linkedin.com/company/foundr/ Podcast: http://www.foundr.com/podcast Magazine: http://www.foundr.com/magazine