054: How a Bridal Need Became a Business Solution with Emma Bolton of Bolton Creations

Emma Bolton started her business Bolton Creations because she couldn't afford personalized gifts for her bridal party. Three years later, a solution for her wedding has become a full-fledged business helping brides create their dreams through an all-in-one shop.    Within the first week of her business relaunch, Bolton Creations made more than 30% of their total revenue from the previous 2 years. Now, Emma has her sights set on creating a company that is the go-to place for answering brides' questions.    Listen to Mollie and Emma Discuss:  Going from 8 part-time jobs to owning her own business How the Start and Scale course helped her relaunch Bolton Creations How the Instagram Domination course helped her learn how to work with macroinfluencers.  How a Married at First Sight influencer helped build her waiting list  What does she look for in an influencer Why the wedding industry is quiet online  The danger of "paid partnerships"  Why you need to track everything And much more small business advice…     Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine