Can Snapchat make money from Millennials?

Snapchat has lured Millennials by creating a new type of social media app, but can it figure out a way to make money out of them? Ravi Mattu discusses its attempt to convince advertisers that it can offer them a way to reach the next generation of consumers with Hannah Kuchler and Shannon Bond. Hosted on Acast. See acast.com/privacy for more information.