The Sale-Killing Mistake You’re Probably Making

288 - What if I told you that your assumptions about what a client can spend have nothing to do with reality—and everything to do with your mindset? Ever looked at a client’s house, car, or outfit and thought, “They’ll never spend that much”? Or maybe the opposite—expecting a huge sale based on their zip code? In this episode, Heather and I break down why judging your clients' wallets is a dangerous game—and how it’s probably costing you real money. What to Listen For: The real reason y...