Entertainment Industry Marketing: Never forget the independence of your imagination (episode #121)

Come with me if you will, for just a moment, to the small shtetl of Anatevka, in Tsarist Russia, the year is 1905, and we are in the barn of Tevye, a dairyman. In his reality, he is poor. But in his imagination, ah in his imagination, he is a rich man. I thought of that famous musical number when I read this lesson in a recent podcast guest application – “Never forget the independence of your imagination.” A perfect explanation of Tevye. And hopefully, of you and I as well, after we listen to...