Security Marketing: Customers will tell you how to market to them if you ask them (episode #134)

There are always tough times as you build and grow a startup. So how do you keep a team going when times are tough? ‘Culture is the glue’ my next guest says. To hear the story behind that lesson, along with many more lesson-filled stories, I talked to Dawn van Hoegaerden, CMO, DefectDojo [https://defectdojo.com/]. She is building out the marketing department at DefectDojo, has three vendors, and recently made her first hire. DefectDojo recently announced a $7 million funding round. It has bee...