07: Top Communication Wins that Made the Headlines in 2018

The PR Breakdown with Molly McPherson - En podcast af www.mollymcpherson.com - Onsdage

With the year coming to an end, this week's episode delves into ten communication wins of the year by the people, politicians, brands, and beer drinkers who made headlines and then made hay from an earlier challenge they faced at some point in 2018. The stories on the list range from publicity stunts to political maneuvers that captured the public's attention over the past year. From #10 to #1, you will hear what made the story memorable and what was the communication strategy behind it landi...

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