277: The Inside Scoop: The Day I Became a Boston Globe Headline

‘Who’s holding those strings’: Molly McPherson goes viral on TikTok for decoding celebrity PR strategy. - Boston Globe, Dec. 25, 2023Seeing my name next to the words 'viral' and 'TikTok' is nothing short of terrifying. In this final episode, the tables are turned when I sit down for an interview with the Boston Globe's Dana Gerber for a feature story highlighting my work as a creator on TikTok. Judging by the comments that appeared alongside the story, I was a hit! GoodBob12/25/23 - 8:51PMCon...

Om Podcasten

Every week, nationally-recognized crisis management expert Molly McPherson, also known as the "PR Lady" on TikTok, mixes strategic public relations lessons with weekly reveals of behind-the-scenes PR moves from breaking news stories and trending popular culture.  From the most popular celebrities and public figures, learn what went right and what went wrong from a strategic media and PR perspective. A must-listen for any PR professional, aspiring communicator, or pop culture fan who wants to gain a better understanding of the media landscape and learn how to build an indestructible reputation.