Find Your Best Fit Influencer Marketing Partner
While there are undoubtedly a number of challenges you might face when looking to incorporate influencer marketing into your strategy, one major one comes up time and again: resources. With so many agencies now crowding the market, how can you know which is the right pick for you? In this podcast episode, we’ll be guiding you through the different influencer marketing approaches out there and help you find the best-fit influencer marketing partner for your goals. We’ll cover: The difference between a full-spec media agency, a PR agency, and an influencer marketing agency Three different influencer marketing agencies and their approaches to the channel The technical capabilities you should consider before partnering up with an influencer marketing agency